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Uber is now officially in the trucking business too

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Uber is now officially in the trucking business too

There are already a lot of companies that call themselves the “Uber for trucking” — and now Uber itself is one of them.

On Thursday, the $69 billion ride-hailing giant officially launched Uber Freight, its new network for helping truck drivers find loads easier and pay them faster.

Given the number of startups already vying to be the solution, it’s not a new idea to revolutionize the trucking industry. But Uber is a well-financed behemoth entering the $700 billion trucking industry that experts predict may give it the advantage over the other upstarts —  and it has an ulterior motive as well. 

The plan builds on Uber’s acquisition of Otto, a self-driving trucking company that Uber bought in July for $650 million. (That same company is also the target of a massive lawsuit brought by Waymo that could impair Uber’s future self-driving car efforts).

At the time, Otto’s main focus was to build self-driving truck kits that equipment manufacturers or freight networks could buy and install on their own, but it also secretly harbored a desire to build its own “Uber for trucking” marketplace.

“Even if you look pre-acquisition, Otto was always about reinventing transportation,” Eric Berdinis, the product lead on Uber Freight, told Business Insider in October when Uber first started teasing the launch. “Even though we started with the announcement of the self-driving trucks, we were always intending to build a marketplace that would allow self-driving trucks to flourish.”

For now, Uber Freight is limited to trucks that are driven by humans that are vetted by the company to be certified to drive the different kind of trucking loads on the platform — some which may require refrigeration or special equipment. It’s also starting small just operating in Texas between Houston, Dallas, and Austin, according to Wired.

Amid concerns that Uber’s self-driving trucks have vanished from the road, the launch of Uber Freight shows it hasn’t abandoned its push into trucking wholeheartedly. 

NOW WATCH: Uber wants to carry you around in a flying car — here’s what it could look like

Please enable Javascript to watch this video

Read more stories on Business Insider, Malaysian edition of the world’s fastest-growing business and technology news website.



✍ Sumber Pautan : ☕ Business InsiderBusiness Insider

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(✿◠‿◠)✌ Mukah Pages : Pautan Viral Media Sensasi Tanpa Henti. Memuat-naik beraneka jenis artikel menarik setiap detik tanpa henti dari pelbagai sumber. Selamat membaca dan jangan lupa untuk 👍 Like & 💕 Share di media sosial anda!

There are already a lot of companies that call themselves the “Uber for trucking” — and now Uber itself is one of them.

On Thursday, the $69 billion ride-hailing giant officially launched Uber Freight, its new network for helping truck drivers find loads easier and pay them faster.

Given the number of startups already vying to be the solution, it’s not a new idea to revolutionize the trucking industry. But Uber is a well-financed behemoth entering the $700 billion trucking industry that experts predict may give it the advantage over the other upstarts —  and it has an ulterior motive as well. 

The plan builds on Uber’s acquisition of Otto, a self-driving trucking company that Uber bought in July for $650 million. (That same company is also the target of a massive lawsuit brought by Waymo that could impair Uber’s future self-driving car efforts).

At the time, Otto’s main focus was to build self-driving truck kits that equipment manufacturers or freight networks could buy and install on their own, but it also secretly harbored a desire to build its own “Uber for trucking” marketplace.

“Even if you look pre-acquisition, Otto was always about reinventing transportation,” Eric Berdinis, the product lead on Uber Freight, told Business Insider in October when Uber first started teasing the launch. “Even though we started with the announcement of the self-driving trucks, we were always intending to build a marketplace that would allow self-driving trucks to flourish.”

For now, Uber Freight is limited to trucks that are driven by humans that are vetted by the company to be certified to drive the different kind of trucking loads on the platform — some which may require refrigeration or special equipment. It’s

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also starting small just operating in Texas between Houston, Dallas, and Austin, according to Wired.

Amid concerns that Uber’s self-driving trucks have vanished from the road, the launch of Uber Freight shows it hasn’t abandoned its push into trucking wholeheartedly. 

NOW WATCH: Uber wants to carry you around in a flying car — here’s what it could look like

Please enable Javascript to watch this video

Read more stories on Business Insider, Malaysian edition of the world’s fastest-growing business and technology news website.



✍ Sumber Pautan : ☕ Business InsiderBusiness Insider

Kredit kepada pemilik laman asal dan sekira berminat untuk meneruskan bacaan sila klik link atau copy paste ke web server : http://ift.tt/2qXhHpL

(✿◠‿◠)✌ Mukah Pages : Pautan Viral Media Sensasi Tanpa Henti. Memuat-naik beraneka jenis artikel menarik setiap detik tanpa henti dari pelbagai sumber. Selamat membaca dan jangan lupa untuk 👍 Like & 💕 Share di media sosial anda!



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