Tajuk : Apple has a huge advantage over its rivals ahead of the iPhone 8 release
link : Apple has a huge advantage over its rivals ahead of the iPhone 8 release
Apple has a huge advantage over its rivals ahead of the iPhone 8 release
Getty Images/Justin Sullivan
Apple CEO Tim Cook.
With the iPhone 8 set to be released later this year, Apple looks to have a sizable advantage over its competitors in one important metric: customer loyalty.
A new AlphaWise survey found that 92% of surveyed iPhone owners “somewhat or extremely likely” to upgrade in the next 12 months plan to stick with the Apple brand, according to a Morgan Stanley note.
That led the rest of the field by a wide margin as Samsung (77%), LG (59%), Motorola (56%), and Nokia (42%) all lagged behind.
Morgan Stanley analysts’ raised their Apple stock — currently $150.50 per share — price target from $161 to $177 as the survey only served to strengthen their already bullish view on Apple’s 2018 outlook. The new target price represents an 18% premium to the current stock price.
“We model FY18 revenue and EPS 10-11% above consensus and see positive estimate revisions over the next two quarters driving shares higher,” said Morgan Stanley equity analyst Katy Huberty. “The upside implied by the new survey data makes even our above consensus estimates look conservative.”
Apple has seen iPhone sales dip recently as the company narrowly missed Wall Street expectations for iPhone sales last quarter. But Apple CEO Tim Cook’s take was that iPhone 8 anticipation was to blame.
“We’re seeing what we believe to be a pause in purchases of iPhone, which we believe is due to the earlier and much more frequent reports about future iPhones,” Cook said during the company’s second-quarter earnings call.
With an estimated 79% of the US smartphone market being controlled by Apple and Samsung, the window to win over rival customers is narrowing. But if 92% of upgrading iPhone customers do indeed stick with Apple and Tim Cook is proven to be right, that won’t be too much of an issue.
Markets Insider
Read more stories on Business Insider, Malaysian edition of the world’s fastest-growing business and technology news website.
✍ Sumber Pautan : ☕ Business InsiderBusiness Insider
Kredit kepada pemilik laman asal dan sekira berminat untuk meneruskan bacaan sila klik link atau copy paste ke web server : http://ift.tt/2rsq4Hb
(✿◠‿◠)✌ Mukah Pages : Pautan Viral Media Sensasi Tanpa Henti. Memuat-naik beraneka jenis artikel menarik setiap detik tanpa henti dari pelbagai sumber. Selamat membaca dan jangan lupa untuk 👍 Like & 💕 Share di media sosial anda!
Getty Images/Justin Sullivan
Apple CEO Tim Cook.
With the iPhone 8 set to be released later this year, Apple looks to have a sizable advantage over its competitors in one important metric: customer loyalty.
A new AlphaWise survey found that 92% of surveyed iPhone owners “somewhat or extremely likely” to upgrade in the next 12 months plan to stick with the Apple brand, according to a Morgan Stanley note.
That led the rest of the field by a wide margin as Samsung (77%), LG (59%), Motorola (56%), and Nokia (42%) all lagged behind.
Morgan Stanley analysts’ raised their Apple stock — currently $150.50 per share — price target from $161 to $177 as the survey only served to strengthen their already bullish view on Apple’s 2018 outlook. The new target price represents an 18% premium to the current stock price.
“We model FY18 revenue and EPS 10-11% above consensus and see positive estimate revisions over the next two quarters driving shares higher,” said Morgan Stanley equity analyst Katy Huberty. “The upside implied by the new survey data makes even our above consensus estimates look conservative.”
Apple has seen iPhone sales dip recently as the company narrowly missed Wall Street expectations for iPhone sales last quarter. But Apple CEO Tim Cook’s take was that iPhone 8 anticipation was to blame.
“We’re seeing what we believe to be a pause in purchases of iPhone, which we believe is due to the earlier and much more frequent reports about future iPhones,” Cook said during the company’s second-quarter earnings call.
With an estimated 79% of the US smartphone market being controlled by Apple and Samsung, the window to win over rival customers is narrowing. But if 92% of upgrading iPhone customers do indeed stick with Apple and Tim Cook is proven to be right, that won’t be too much of an issue.
Markets Insider
Read more stories on Business Insider, Malaysian edition of the world’s fastest-growing business and technology news website.
✍ Sumber Pautan : ☕ Business InsiderBusiness Insider
Kredit kepada pemilik laman asal dan sekira berminat untuk meneruskan bacaan sila klik link atau copy paste ke web server : http://ift.tt/2rsq4Hb
(✿◠‿◠)✌ Mukah Pages : Pautan Viral Media Sensasi Tanpa Henti. Memuat-naik beraneka jenis artikel menarik setiap detik tanpa henti dari pelbagai sumber. Selamat membaca dan jangan lupa untuk 👍 Like & 💕 Share di media sosial anda!
dengan itu Perkara Apple has a huge advantage over its rivals ahead of the iPhone 8 release
Kini anda membaca artikel Apple has a huge advantage over its rivals ahead of the iPhone 8 release dengan alamat pautan https://timesnewmalaysia.blogspot.com/2017/05/apple-has-huge-advantage-over-its.html
0 Response to "Apple has a huge advantage over its rivals ahead of the iPhone 8 release"
Catat Ulasan